The now-infamous Texas road sign Zombie hack. KXAN Video and my commentary on why these guys deserve kudos, and most hackers suck balls.

I have been getting a bunch of questions lately on what type of gear I use for the video blog and the live streaming segments. So… I decided to do a video showing you the different hardware and software we use to make it happen.

This article is the third installment of differentiating yourself in the the introduction phase of the market lifecycle. In it, we will discuss several options for defining, qualifying, and surveying your target market.

Cool tool to see if your username is available on a whole bunch of different social media sites.

This video is a tutorial on how to create and use your own custom avatar that you can use whenever you post a comment on someones site. Best yet, it’s EASY and its FREE. Cool Hunh?

In this article we discuss the use of PR to help build awareness about your product in the introduction phase. Targeting influencers and early-adopters, Finding the Players, and Getting the Word Out

In this article we begin to discuss strategies and tactics you can use to differentiate yourself in the Introduction phase of the lifecycle.

This article is all about the goals of marketing in the introduction stage. We will then spend an article on each of the sub-goals within this phase and some strategies and tactics to achieve them.

In this first article of the series on standing out in your market, we cover the basics of the product/industry lifecycle and explain some of the identifying factors of each. In later articles in the series, we will call out specific strategies and tactics that you can use depending on what stage you find yourself in.

Howdy readers. Sorry for the long delay between postings. It’s been an interesting month. In an weird turn of events, it now looks like there is the possibility I may be moving back to the Berkshires in Western MA where I grew up. Fun-in-the-sun Florida, it is not, but I do have a bunch of friends and family back home. Being as the area is not known as a high-tech Mecca, I have been evaluating [...]