As promised, the guest editors are here! 

Our first post is going to be from Chris Thompson.  Chris and I worked together a while back with Rich Schefren, one of the big name IM gurus.  He was then the marketing director and responsible for organic traffic, CPC, CPA, and business development.  Like me, he has since moved on.  Unlike me, he is now a fancy-pants COO at the Invidia Group. 

Chris is the human equivalent to his dog, a giant bull mastiff.  He is physically huge (one of the few people that dwarf me), looks quite intimidating, but underneath is probably most likely to sit on your lap and lick your face - I personally had to swat him on the nose with a newspaper on more than one occasion.

Although the current picture is formal, I am still trying to find the pic of him in his giant spiked shoulderpads and wrestling costume (he is an avid collector).   I’ll get it eventually…if he likes it or not.  That’s just how I roll.

Chris is going to be helping us with topics on metrics, CPC and CPA marketing, and affiliates.

Here is his official Blurb:

Chris Thompson
Chief Operating Officer, Invidia Group
http://theinvidiagroup.com/home.html

Chris joined The Invidia Group, LLC in January 2009 as the Chief Operating Officer, overseeing new product development, client strategy, and incremental growth for the company.  Chris brings over 15 years of Marketing and Business Development experience specializing in Online Marketing programs, Strategic Partnerships, New Product Launches, and Affiliate Marketing. 

Previously, Chris was Marketing Director at Strategic Profits, a business coaching company instructing entrepreneurs and small business owners on how to rapidly grow their business revenues.   

Prior to Strategic Profits, Chris was Director of Marketing Partnerships at Affinity Internet where he oversaw their reseller, agent, and referral programs and helped to grow the company’s revenue from $25 million to $60 million annually before it was acquired by the Hostway Corporation.  He was also integral in forging partnerships with companies like Adobe Systems, Microsoft, IBM, Costco, Verisign, and Network Solutions.  

He has previously held various ecommerce and marketing leadership positions at Boca Java (a division of Blyth Corp), GateHost Web Technologies, and Newhouse Publishing.